Tessitura, the nonprofit technology provider dedicated to the success of arts and culture organizations, today announced an expanded partnership with iMedia, a full-service digital agency with deep expertise in the arts and culture sector.

For nearly two decades, iMedia has partnered with Tessitura-powered institutions to design and build websites that serve as both sales platforms and expressions of an organization’s unique mission. With services spanning digital strategy, UX and creative design, CMS development and optimization, iMedia supports performing arts centers, museums and other nonprofit venues through every phase of their digital transformation. The agency’s approach is grounded in a deep understanding of the needs of the cultural sector, as well as every content management system — ensuring the solutions they build are scalable, sustainable and tailored to engage modern audiences.

“We’re excited to deepen our partnership with iMedia,” said Rebecca Herberson, Vice President of Solutions and Strategic Partnerships at Tessitura. “Their understanding of the needs of the arts and culture sector, combined with their technical expertise, makes them a valuable partner for organizations looking to grow their digital presence.”

“Their understanding of the needs of the arts and culture sector, combined with their technical expertise, makes them a valuable partner for organizations looking to grow their digital presence.”
_{— Rebecca Herberson, Vice President of Solutions and Strategic Partnerships, Tessitura}

iMedia has developed two purpose-built solutions that integrate with Tessitura’s robust CRM and ticketing platform:

• SeatMe: Designed exclusively for Tessitura-powered organizations, SeatMe offers an immersive, 3D venue experience that allows patrons to explore the auditorium and preview the view from any seat before purchasing. This interactive, virtual experience helps build buyer confidence, streamline the purchase journey and drive conversions. SeatMe supports single tickets, subscriptions and flex packages, along with features such as accessible seat messaging, membership-based pricing, waiting lists and custom seat rules. Fully integrated with Tessitura and compatible with both TNEW and full API implementations, SeatMe provides a flexible, scalable solution that enhances the patron experience while aligning seamlessly with an organization’s operational goals.
• Conversational AI Chatbot: A Tessitura-integrated chatbot that delivers personalized, multilingual virtual assistance 24/7 across an organization’s website. By combining real-time Tessitura data, such as pricing and availability, with content and imagery from the organization’s CMS, the chatbot can respond to patron questions with brand-aligned, performance-specific answers. This scalable solution helps institutions enhance the digital patron journey, reduce service load and deliver a consistent, high-quality experience at every touchpoint.
  

Both tools are scalable, sustainable, and aligned with each organization’s brand and operational goals.

“Our partnership with Tessitura allows us to bring thoughtful, performance-driven solutions to the arts and culture sector,” said Brian McGovern, Partner of Client Services at iMedia. “We understand that arts organizations need more than just a website — they need a digital ecosystem that connects with their audiences and advances their mission. Working with Tessitura, we’re able to make that possible.”

“We understand that arts organizations need more than just a website — they need a digital ecosystem that connects with their audiences and advances their mission.”
_{— Brian McGovern, Partner of Client Services, iMedia}

From full-scale website redesigns and Tessitura integrations to emerging technologies, including immersive select your own seat and artificial intelligence, iMedia brings a comprehensive, service-driven approach to helping arts and culture organizations succeed online.

Details about iMedia’s services are available in our Community Vendor Directory.

Tessitura community members can also visit iMedia’s website www.imediainc.com or email info@imediainc.com for more information.

About Tessitura

Tessitura is a nonprofit technology company dedicated to helping arts and culture organizations thrive. CRM lies at the heart of our mission and our secure technology platform. Ticketing and admissions work hand-in-hand with fundraising, membership, marketing, education and front of house. Intuitive reporting and forecasting tools help reduce uncertainty and turn data into insights. And features such as frictionless payments, digital ticketing and integrated e-commerce help build a sustainable and accessible future. We work with more than 800 organizations in 10 countries. For more information, visit www.tessitura.com.

About iMedia

iMedia is a full-service digital agency with nearly 20 years of experience supporting arts and culture organizations. Specializing in digital strategy, UX and creative design, CMS development and optimization, iMedia helps institutions build connected, accessible and impactful digital experiences. Their purpose-built tools, including the immersive SeatMe platform and a Tessitura-integrated AI chatbot, are designed to enhance the patron journey and drive results. iMedia partners with performing arts centers, museums and nonprofit venues across North America and beyond. For more information, visit www.imediainc.com. 

Media Contacts

For Tessitura: communications@tessituranetwork.com
For iMedia: info@imediainc.com